Friday, April 24, 2009

AdSense Terms

AdSense has been quite successful in attracting more website owners to join it. Yet, many AdSense regular users still have trouble understanding how the whole system really works. This is actually an avoidable disadvantage for the users as there are lots of rules and provisions in AdSense that can help them understand the system, provided they are aware of these.

Let's start with the basics: Adsense terms and conditions. First on the list is getting enlisted with AdSense. Before joining, basic requirements should be met, specifically, that a person must be of legal age and that he must maintain his or her own website. It is Google which ultimately screens and decides who can and who cannot join the program.

The second most important among the AdSense terms is about the posting of advertisements, linking of search engines, and using referral buttons. Even if Google assigns the ads to website owners, they are still allowed to choose a format on how the advertisement will be placed in their sites. Additionally, users who agree to utilize the search and referral features have to customize their websites.

The next set of Adsense terms govern the parties and the transactions involved in the program. For instance, there is a provision about the exclusive correspondence of AdSense users and Google. In no instance can users directly get in touch with the advertisers. Also, there's the prohibition of any third party, aside from the subscriber, to utilize the AdSense accounts, either for themselves or for others.

The other condition is about payment. This is made in the form of cheques which will be sent through a courier once an account has reached $100 in revenues.

The last condition is regarding the termination of the contract. Should a subscriber decide to stop the posting of advertisements in his site, he has send an email to Google. Ten days thereafter, the agreement will be terminated.

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